National Telehealth Provider Scales to 200+ Patients In Just 60 Days

A national telehealth provider offering virtual consultations and prescription subscriptions needed to rapidly scale patient acquisition in a highly competitive digital health market. With no proven advertising strategy, they struggled to generate consistent telehealth calls or convert patients into long-term subscribers. We developed a multi-platform acquisition system that emphasized trust, convenience, and continuity of care—delivering both immediate leads and lasting subscription growth.

The Challenge

Before working with us, the telehealth provider faced key obstacles:

• No clear system to scale patient acquisition efficiently.
• Inconsistent messaging across previous marketing efforts.
• Intense competition in the crowded digital health space.
• The need to drive both immediate telehealth consultations and long-term prescription subscriptions.

Without a strategic approach, growth opportunities were limited and patient acquisition costs remained unpredictable.

Our Strategy

To build a high-performing, scalable acquisition engine, we designed an integrated advertising system focused on trust, convenience, and measurable ROI.

1. Ad Campaigns Focused on Trust & Convenience

• Developed messaging highlighting privacy, accessibility, and expert care, addressing common patient concerns about telehealth.
• Positioned subscription plans as simple, consistent, and affordable, reinforcing the value of long-term engagement.
• Targeted high-intent audiences actively searching for telehealth and treatment options.

2. Multi-Platform Advertising

• Launched Google Ads to capture demand from patients already seeking virtual care and prescription services.
• Built Meta campaigns to educate, build trust, and expand reach among prospective patients who were not yet actively searching.
• Designed landing pages optimized for telehealth call bookings and easy subscription sign-ups.

3. Tracking & Optimization

• Integrated all campaigns directly into the provider’s CRM, enabling real-time tracking of leads, bookings, and subscription conversions.
• Conducted weekly optimizations of ad copy, visuals, and landing page messaging to improve cost-per-lead and lifetime patient value.
• Scaled budgets toward top-performing campaigns, maximizing ROI and patient acquisition efficiency.

Results After 60 Days

Our strategy delivered rapid and measurable growth:

• 200+ new patient leads generated at an average cost of just $22 per lead.
• 70+ booked telehealth consultations per month, creating a steady stream of new patients.
• 8:1 campaign ROI, with strong conversion into recurring monthly subscriptions.
• A repeatable acquisition model ready to scale into new treatments and geographic markets.